Geolocalisation of users and prices per branch.

Patrick Morin’s strength: proximity in regions.

Enable each store to manage prices, banner ads, and product displays through the Magento platform and Ogasys ERP integration.

  • Prices and promotions per store
  • Availability per store
  • Payment with Datacandy Gift Card
  • Alerts management per store

Real-time inventory display and product management

with AKENEO PIM

Reduce time spent on inventory, product management for flyers, and e-commerce store. Real-time information is a significant asset for an online store. This allows reaching a high level of sale performance with customers.

Relevance Boost

Nearly 25,000 products per season

Magento allows us to create important relevance for product display.  Relevancy is a priority with the amount of different products per season. The ongoing data monitoring that the platform offers allows Patrick Morin’s team to establish critical trends for its sales and merchandising.

in store Delivery or to the customer

Complex Delivery Rules According to Product and Delivery Address

Customers want to choose its purchase path. From simplified search on the site and information product sheets to delivery and return services. In-store or direct to customer delivery has become a primary need to facilitate sales.

Customized email marketing strategy

with Dotdigital

A good e-commerce strategy must include a powerful email marketing tool that helps the marketing team to personalize promotional offers and define pre-defined path for different types of customers. Segmentation and personalization are key, but there is more. Content remains the strategic pillar of email marketing. Dotdigital technological capabilities have helped Patrick Morin’s team to become more efficient. Data collection is also a very important stage to ensure the performance of this strategy.

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